Finally， we saw a new and improved red car from the inside out。 And “Power， intelligence， beauty， space， quality”strength of the five advanced， but also fully reflects the Chang’an Oushang X7PLUS to become a benchmark of the same level of product strength。 Chang’an’s fully advanced X7PLUS is powered by a new generation of Chinese super 1。5 t blue whale NE1。5 t high pressure direct injection engines and a seven speed wet dual clutch transmission， i don’t need to tell you。 It is worth mentioning that during the high speed loop test at the Dianjiang County proving ground， Chang’an’s X7PLUS also achieved a top speed of 214kmh， 8。23s at zero hundred acceleration， it is said that the starting point is one step ahead of others and the destination is one step ahead of others， while the stunning combination of the stacked double-layer compound lattice and the split-type LED crystal through headlamps clearly enables users to feel the style of the design of the new natural aesthetics of Oushang X7PLUS， chang’an’s confident X7PLUS looks are evident in the Sporty， graceful posture of the car， and the light screen taillights that streak through the car like a single word。

In terms of space， Chang’an is also redefining comfort。 4730mm x 1870mm x 1720mm body size， supplemented by 2786mm cross-class wheelbase， creating a comfortable wild space。 More 140 mm second row of legs， the real realization of “Cross legs”freedom， 650 l-1407 l trunk space design， fully meet all kinds of user needs， “Color， body， smell， five senses”comfort， Auchan also spared no effort to redefine， to the best of my ability。 For example， the visual aspect， Chang’an Auchan X7PLUS uses the golden ratio ratio to create the high-low golden curve straight ratio to create the high and low-lying and symmetrical environment in Cloud Lake embrace type center console， coupled with the Mirror Park double-wall integrated high-precision dual screen design， etc。 ， it fully expresses the visual effect of the new natural aesthetics。 On the tactile side， each of Chang’an’s 20，000 microfiber leather perforated ergonomic comfort seats combines Oriental Ergonomic design to bring embracing support and comfort to any front seat， the back seat is comfortable everywhere。 On the auditory side， Chang’an’s X7PLUS has 52 NVH solutions， which effectively “Quiet”a variety of vibration noise， perfect resistance to high-speed tire noise and wind noise， so that the engine noise exhaust system noise noise to eliminate the noise track， bringing 37 DB respiratory level quiet。

The outstanding exterior and interior decoration is only the preliminary interpretation of the popular strength of Chang’an Auchan X7PLUS， and the intelligent quality of “Smart living room”is the focus of the five advanced stages。 In “Test drive Auchan x 7 PLUS： Lose Your Keys， brush your FACE”， we also mention that the Auchan x 7 PLUS is impressive after a minor accident that was perfectly saved by a FACE ID smart feature that is sure to become ubiquitous in the future。 It is worth mentioning that starting from the x 7 PLUS in Chang’an， the locomotive chip of Chang’an’s products has officially entered the eight-core era。 The whole scene OnStyle3。0 + intelligent locomotive system， with the four core functions of “Fast， smart， simple and pleasant”as the main experience， let the user operate to react quickly， more smooth。 0。5 seconds of speech recognition， 1 second of face recognition， 1 second of navigation home， is the application of second cut， instantaneous response。

In addition， the Chang’an x 7 PLUS carries a 6 mm wave radar， which realizes the dynamic tracking path + centimeter level obstacle distance display， as well as the unique vehicle cloud eye back sight function， which is used to eliminate the body blind area。 In addition， the ACC driving system of the latest Fourth Generation Continental 77 Ghz millimeter wave radar system on the Chang’an x 7 PLUS can also perform blind zone detection， rear end collision warning， door opening warning and other functions， the introduction of Chang’an Auchan X7PLUS， the “Red hot seat”， not only ushered in the age of Chang’an Auchan’s PLUS， also with the industry’s first Baby in car model for children， flexible sub-frame， the space peripatetic chair， “Agile”air guide type high-efficiency super clean combustion system， the original remote remote remote remote remote video system， five highlights， “If faith has color， it must be Chinese red，”said Meng Wanzhou， who returned home with a sense of mission。 “Then we can also say， if there is a kind of red in the auto industry，”he said， iT MUST BE AUCHAN RED！

And with the launch of the Chang’an X7PLUS， the company is paying tribute to everyone who’s hot。 From August 27th to October 15th， orders have actually topped 15，000。 This is also a perfect interpretation of what is called “Chinese products should be self-improvement！”Each user with the order， also recognized and witnessed the Chang’an Auchan X7PLUS “Hot”strength。 Strength comes from having a lot of hair。 Since the 2018 Beijing auto show of Auchan Auto brand in Chang’an， Chang’an Auchan has been insisting on “Customer-oriented”to achieve a breakthrough in the brand， sharing Changan auto group’s global manufacturing resources to achieve a breakthrough in the product； Efforts to build a new digital retail system， in marketing， channels， services to achieve a breakthrough； thick and thin hair， the pace is more stable。 What is driving Auchan’s development？ The founder of Hewlett Packard once said， mission is the reason the company exists beyond making money， and without this deep sense of purpose， Auchan would not have been able to rise so quickly in three years。 Independent brand when the sense of mission， is also the deep-seated reason。 With this sense of mission and the spirit of “Striver”， Chang’an Auchan has created countless European fashion moments in Chang’an with a firm pace， brewing the brand potential energy rising upward， and in three years he has completed the breakthrough from 0 to 1， and continue to perform miracles from 1 to 100。 In 2021， Chang’an’s sales of Auchan cars totaled 179301 units， up 65。3 percent from a year earlier。 The deepening “Reach the user”campaign reflects the evolution of the digital marketing system behind Auchan cars in Chang’an。 In a torrent of change from the Mechanical Age to the Quantum Age， Chang’an feels a sense of oneness with its users。 By building an integrated data system and platform， Auchan users only need a universal ID of the whole platform， and then they can link up Auchan Style client， consultant， store and vehicle， the whole network triggered to open data flow， business flow， dissemination flow without break point， to achieve customer， store， brand value co-creation and sharing。

Specifically， in the rising dimension of Digital Marketing， Chang’an first achieved the “Shop to”circle， offline stores set up to cover the community life circle， business circle， community circle of friends and other owners of the contact point， to achieve a circle of people， everyone chain movement。 This kind of promotion has also changed from “Passive”to “Active”， from waiting for a response by the telephone service level report， to brand side， sales consultant， store manager customer docking， service technician， service consultant to guard a customer demand 24 hours in advance， take the initiative to solve all kinds of work at all levels。 That is， Chang’an Auchan has created its own Butler service for Chang’an Auchan X7PLUS owners。 In this service cluster， multiple service personnel （including both dealer personnel and headquarters functional personnel） serve a customer point-to-point （which may include a relative） 。 The configuration of “1 + X”realizes the closed-loop full-link management of “Customer problem initiation-problem solving-problem satisfaction-problem closing”。 There is also a re-dimension， is from “Social”to “Value co-creation and sharing”， through the regional local car club to Auchan Style national car friends mutual love， so that the purchase of a car to meet the National Car Circle， to achieve co-creation and value-sharing。

Where one’s heart desires， one should always follow the past， life is like a journey against the wind， and a reed can sail with the wind。”This is an expression quoted in our previous Article “Auchan X7： One’s heart desires， “Double free”in the past。 We have also seen that in the past two years， Auchan of Chang’an has become more mature and profound as he dares to “Sail with one reed to sail with the other”。 And at the Auchan press conference， which was held during the first snow in Beijing in 2019， he Zhaobing， chairman of Auchan automobile in Chang’an， is like the ultimate “Three questions of the soul”： “Where did Auchan come from？”“What can Auchan automobile brand offer to users？”“How can Auchan automobile guarantee the value attribute of the automobile？”has also made an answer in the past two years。 “The next 10 years， most of China’s industry top three， must be Chinese brands！”Proposed the “Explosive strategy”of the wrong knife has such confidence， as well as Chang’an Auchan。 The launch of Chang’an’s X7PLUS， and Chang’an’s Auchan’s determination to fight for a better life， are also driving Chang’an’s progress。